‘A look under the hood’ at Branded Communications with Sacha Cody
We were delighted to have Melissa Hopkins and Michael Sinclair from Optus share their experiences driving brand and communications outcomes at Optus. While they reference the program of work at Forethought, Sacha Cody will provide a more detailed perspective of the program itself as well as key learnings and principles on how organisations can use evidence gleaned from research to drive even greater advertising impact.
Branded Communications with Sacha Cody
‘A look under the hood’
For more information about Brand Strategy, please contact:
Andrew Slot
Managing Director
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