Marketing Advisory, Strategy and Analytics
‘A look under the hood’ of Officeworks’s Education Strategy.
Unlocking growth from your current and/or new business offer (product, service and solutions) comes from a deep understanding of market needs and behaviours. The process Officeworks went through in developing a new offer is applicable to all businesses in the current business context given the parameters within which consumers make decisions has altered. Lauretta will provide a framework in which to identify the optimal insight required at each stage of the product lifecycle from inception to launch.
Offer Optimisation with Lauretta Karreman
‘A look under the hood’ of Officeworks’s Education Strategy.
Offer Optimisation with Lauretta Karreman
‘A look under the hood’ of Officeworks’s Education Strategy.
For more information about Offer Optimisation, please contact
Lauretta Karreman
Principal Consultant, Offer Optimisation Lead
e: [email protected]
p: +61 3 8199 3560
m: 0421 097 805
