foretunes 11

05 Apr foretunes 11

Posted at 08:41h in by
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#Foretoons is a collaboration between Forethought and Either Either (creative agency) providing a satirical commentary on marketing research themes.

Brand building CEX initiatives are the operational fulfilment of the promises made to the market in the pursuit of acquiring new customers. It is the responsibility of the organisation to ensure customer experience matches the brand promise.